"Did you know that 15 million tonnes of food costing over £2.2bn is wasted every year? That's why at Flawsome!, we do not ask farmers to grow fruit for our drinks. Instead, we source our fruit from surplus and wonky stock, which means that no extra natural resources are required to make our juice.
Sustainability is at the heart of our brand, one of our missions is to eliminate any packaging waste, we are achieving this by using recycled glass and encouraging customers to recycle or reuse the bottles. Through our products, we provide an opportunity for all our customers to become more sustainable. In a sense, we do not consider ourselves as a juice company, we think of our product as a solution for companies to become more sustainable and perhaps more importantly, a way for our customers to spread awareness about these social issues. In a world where waste and environmental damage are major issues to be tackled, Flawsome! exists to inspire the world to reimagine its perceptions of waste. Our juice is more than just a product, it is a medium for social change."
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